Property Management Blog

6 Tips for Appealing to Millennial Renters in Orlando

By Meredith Hale

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Millennials in Orlando have a lot of buying power these days. They’re willing to spend more money on what they want — and that includes living space. So how do you appeal to millennials who are looking to rent? 

Here are six tips to get you started.

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1. Amenities

This generation wants convenience at their fingertips — literally. They find products and services with a few clicks on their smartphones. Make amenities such as exercise rooms, swimming pools, security services, and laundry amenities as easy to access as their phones. If you offer high-end services including laundry pickup and delivery or grocery delivery, be sure to make that clear. Property management groups can help you market these conveniences.

2. Curb Appeal

Gorgeous lawns and landscaping make your property more upscale. A well-manicured lawn and flowerbeds featuring native Orlando flowers make an inviting first impression. An energy-efficient, eco-friendly landscape is just as important. Consider providing lawn maintenance, so your renters know they won't have to worry about maintaining the yard. According to Wikilawn, lawn mowing in Orlando costs $36 per service, which you can easily roll up into the rent.  

3. Dog-Friendly 

Most millennials won't even consider moving anywhere their pet isn't welcome. Dogs are family members to this age group. The yard must be dog-friendly with enough room for Fido to run and play. Consider adding a doggie fountain. Highlight the number of shade trees in the yard as well as nearby parks where dogs would like walking. It's also important to provide dog-friendly flooring inside the rental unit. Keep in mind, hardwood floors scratch easily whereas carpet is cheaper to replace.

4. Outdoor Leisure Space

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Whether your rental units include private outdoor areas or shared space, highlight the benefits of the yard. Forget about the myth of "lazy millennials"! A recent study found this group works harder and longer than any other generation. They need a place to de-stress when they come home. You can separate the yard into space for the dog and outdoor space for entertaining. Use shrubs to divide the yard and place comfortable seating around a fire pit and cooking area.  Stick a few cheap solar lights into the ground to light up the area at nighttime.  

5. Location

Once again, convenience is key for the millennial. Since many don't have cars, they rely on ride-sharing services and bus routes. When marketing your property, highlight the access to bus routes, restaurants, bars, and grocery stores. Create a website that lists the benefits of renting from you and includes maps to local places. Social media also helps display the value of your location.

6. Optional Furnishings

Young professionals like things clean and simple. They tend to spend time on necessary tasks and appreciate anything that leaves them with more leisure time. Worrying about furnishing an apartment may be a big stressor for renters in this group. Offering furnished apartments, or at least partially furnished, is a huge selling point. If you can’t offer furniture, try to show apartments that are clean and furnished. This helps renters imagine how space can be used.

Using these tips can help you attract responsible long-term tenants. Another plus to renting to millennials? If they like where they are, they may recommend it to friends, co-workers, or family members who are of the same high-quality group of clients.

Meredith Hale is a gardening and landscape writer, and design addict. She has coordinated the design on many house flipping projects, admitting that her favorite part is creating inspired outdoor spaces.

Trying to decide whether to handle your property on your own or work with a property management company? If so, then you are in the right place! By the end of this post, you’ll have all the information right in your fingertips.

First and foremost, there is a great deal of work that goes into managing a rental property. Among other things, you’ll need to:

• Know the law. Specifically, the federal, state, and local landlord-tenant law. 

• Regularly maintain and repair the rental property. Remember, as a landlord, the law requires you to keep the property in safe and habitable conditions. 

• Enforce the terms of the lease. A lease is a legally binding document between you and your tenant. In addition to carefully documenting it for your protection, you must also enforce it.

• Collect rent in a timely fashion. Rent is core to the rental business. To run a successful business, its collection needs to be timely and reliable.

• Find the right tenant. The right tenant can make your life a dream, but a bad tenant can cause you stress, aggravation, and money.

So, are you still up to the task? Well if you are not, here is the good news – you can still hire a good property manager to do it for you.

A good property manager will put your mind at ease, free up your time, and add value to your investment.

The experts at Upkeep Media suggest that there is an abundance of reasons why serious investors should consider working with a professional property management company.

Let’s look at six benefits of working with a professional property management company:

High-Quality Tenants

A high-quality tenant is crucial to lowering costs over the long run. It’s one with a good credit score, good rental history, a clean rental record, and a stable and high level of income.

A tenant with such qualities is every landlord’s dream. However, they can be quite elusive without a proper screening process.

In fact, without a solid tenant screening process in place, you might just end up getting the exact opposite. That is one who you might end up having to evict due to their bad behaviors.

Property managers have been in the business for a long period of time. They have reliable and tried-and-tested processes that help them weed out the bad from the good. This helps them find tenants that:

• Causes less wear and tear on the property

• Pay rent on time

• Rent long-term

• Cause fewer problems

Shorter periods of vacancies

It goes without saying that vacant rental property is every landlord’s worst nightmare. It essentially means no income at the end of the month.

By hiring a professional property manager, you can help reduce the amount of time your property sits vacant. This is because property managers have proven and tested tools and strategies that can help market your property to the right tenant pool.

Less Legal Problems

Being a landlord is a complicated endeavor. You may unintentionally find yourself making mistakes such as:

• Disregarding tenant’s right to privacy. Tenants have a right to the quiet enjoyment of their homes. To enter the unit, you must provide them with adequate notice, usually 24 hours.

• Refusing to make repairs. As a landlord, you have an obligation to ensure that your property is habitable.

• Failure to provide a safe environment. You have a duty to ensure your tenant has a safe living environment.

• Using illegal provisions in a rental agreement. You can find yourself in a legal hot soup if you place discriminatory conditions in your rental agreement.

• Failure to make disclosures to prospective tenants. Different states have different requirements in regards to what landlords must disclosure to their tenants.

• Asking discriminatory questions. Did you know it’s illegal to ask certain questions when interviewing your tenants? For example, asking your tenant: 

• Do you go to church in this neighborhood?

• Where do your kids go to school?

• Are you pregnant? I don’t want a baby disturbing the other tenants.

• Where were your parents born? 

You can avoid all these issues and more by hiring the right person. A good property manager is well-versed with the federal, state, and local laws guiding the landlord-tenant relationship.

Long-Term Tenants

Long-term tenants are great for cash flow. They help guarantee income at the end of the month.

Short-term tenants, on the other hand, mean a series of issues. For one, it means lost rent. It also means high maintenance costs, as you’ll have to do things like clean the property, replace carpets, and repaint the walls every time a turnover happens.

Did I also mention that you’ll also have to market the property and screen potential tenants once again? Well, these costs can quickly add up.

Hiring a professional is the only way to increase your odds of landing a high-quality, long-term tenant. Remember, though, not all property managers are created equal. As such, when interviewing them, make sure you check their tenant retention policy. 

Improved Property Value

Regular property repair and maintenance is key to improving the value of your property. Good property managers usually conduct four inspections per lease period. These are:

1. When tenants first move into the property. This helps document the condition of the property. 

2. During a drive-by. This helps check for common lease violations such as subletting or unauthorized pets. 

3. When seasons change. Every season calls for certain maintenance tasks. In winter, for example, winterizing pipes is important. 

When tenants finally move out. Many leases require that tenants return the properties in much the same way they found them. The move-in inspection report acts as a checklist. The tenant then becomes liable for any excessive property damage discovered.

Efficient Rent Collection

You probably know that reliability and consistency in rent collection is key to the success of a rental business. As such, you must ensure you have the right systems to help make this possible.

A professional property manager can also help you with this. They will help you put the right rent rules in your lease and help enforce them to the letter.

To sum, by hiring a professional property manager, you can add great value to your rental property investments. Just remember to do your homework first, as not all property managers are created equal.

RentCare Property Management launches THE BEST Property Management Real Estate Agent/Broker Referral Program in Central Florida.

RentCare has been managing residential income-producing rental properties in Orange, Seminole, Osceola, Lake, and Polk Counties for 25 years.  Through the years, they've met numerous real estate agents, in an effort to protect their relationship with their clients, have attempted to manage the properties themselves. 

Unfortunately, they've subjected themselves, as well as the property Owner, to incredible and unnecessary liability.

As a result, we've decided to implement a Best-In-Class Referral Program that will help agents make money while maintaining a relationship with their clients.  

For more information or to get signed up and submit referrals, visit www.RentCare.net/agent-referral. 

Our Pledge to REALTORS®

• We will contact you to review your client's needs prior to contacting them.
• We will contact the client within 24 hours of receiving the referral.
• We will provide an honest, comprehensive market analysis.
• We will thoroughly discuss our management program and work to establish realistic expectations.
• We will disclose all costs involved up front.
• We will maintain open communication with all clients to help them realize their goals and satisfy their property management needs.
• We will treat your client with the utmost respect and give them the care, diligence, and attention they deserve.
• We will always respect the fact they are your client and they will remain your client. If they decide to sell the property or have additional real estate needs, they will remain your client. No matter how long we manage their property, they will always remain your client.

Referral Compensation for REALTORS®

• We will pay you 25% of the Leasing Fee, and...
• We will pay you 25% of the first year's Management Fee every month. This ongoing residual income is designed to compensate you as you maintain your relationship with your client.

GET STARTED TODAY!!  Visit this page:  

www.RentCare.net/agent-referral

Tell me if you're currently in this situation: You have a property on the market, you've lowered a price a few times, but for some reason, it's just not selling.

This happens quite often, in fact.  You're not alone.

The problem, as you know, is you're not getting the target price you want, but it's sitting there empty.

Depending on your circumstances, of course, you may want to consider hiring a professional property manager, getting someone in there to rent, generating some positive cash flow, and trying again in a year or two.  By then, the market may rebound and you could get the price you want, or better.

Some owners believe they should manage their property themselves, but there are certainly a number of pitfalls with that.  Ones you may not even be aware of.  We'll be doing a series of videos on your YouTube Channel in the coming weeks/months about how to manage your property and what to look for.

If you do decide to avoid the hassle, time, and liability, and if you live in the Central Florida area, be sure to give us a call at RentCare Property Management.  We can do a FREE evaluation on your property to determine what your property can generate for rent, and we'd be glad to talk to you about how we can actually save you money.

I can be reached via cell at (321) 251-4740 or jasonwhoyt@rentcare.net.  

Thank you, and God Bless!

Jason W. Hoyt
Director of Business Development

You may be managing your rental property yourself, or you’re in the process today looking for a property manager, one that includes more and costs less.

As you may know, there are many things to consider when owning income-producing residential real estate. Today, however, we're presenting just 13 Considerations When Owning & Managing a Rental Property:

1. NARPM - the National Association of Residential Property Managers

If you are looking for a Property Management company, make sure they are members of NARPM. And even if you’re just managing your own property, consider joining. It’s about the education, the networking, the designations and learning how to navigate all the landlord tenant laws. With NARPM, you’ll have access to resources to get all your questions answered and to help you think of things you’re not even aware of yet.

2. Knowing what to charge for rent

This is about maximizing the amount of money you can charge for your type of property in your market. If you try charging too much, the property may sit empty for longer than expected. If you try charging too little, you may leave money on the table and that can hurt your cash flow.

The key here is doing a thorough Comparative Market Analysis. And this isn’t about making a few phone calls posing as a potential renter to your competitors. There’s a lot more to it than that.

3. Marketing the property

What is your plan to market your property? Do you have a system? There’s a lot more to it than just putting it up on Craigslist and hoping for the best. For example, we have a system at RentCare property management where we post your property on dozens of different sites, all at the touch of a button. The major benefit here is we will market your property where the ideal tenant is looking, and it’s not always on Craigslist.

4. Finding and Vetting a Tenant

Once you get some interest in your property, do you have an application process? And when you get those applications, are you looking into their financial history, rental history and are you doing criminal background checks? This is another one of those areas that if you have a system in place, it can save you time, money and lots of headaches down the road.

5. The Lease

Did you download your lease from some website online? Or is the lease like ours at RentCare, that's based on 25 years of experience and reviewed every year by an attorney that specializes in property management?

6. Move-in Inspections

These are critical. Document, document, document! Take pictures, record videos. It’s all about the details. We’re trying to avoid the “well, it was like that when I moved in” game.

7. Collecting Rent

Do you have a system for collecting rent? Is it easy for your tenants? Can they pay online? Or do you still live in the “checks in the mail” world? And, do you have an automated reminder system in place, as well?

8. Ongoing repairs & inspections

Do you have a network of local vendors? At RentCare, for example, with 25 years of experience in the area, we know what to look for and we’ve cultivated relationships with our vendors. We have vendors that go out of their way to respond to our calls. We trust they will give us an honest assessment. And trust like that doesn’t happen overnight.

And with inspections, you have to do them periodically throughout the term of the lease. This is about making sure everything is being taken care of and that your investment property will last for years.

9. Preventative maintenance

So important! And this isn’t just about air filters and smoke detector batteries. There’s SO much more than that. Having a thorough preventative maintenance program in place can save you thousands of dollars!

10. Lease renewal program

Do you review your tenant’s updated financial history. Their criminal history? Most owners avoid asking and answering this question: Do you actually WANT your tenant to renew? And, do you have automated reminders based on parameters in your lease?

11. Move-out inspections

Just like Move-in inspections, this is about paying attention to the detail. Document, document, document! "But, but,…that was like that last year!"

12. Handling Deposits in Escrow and Deposit disputes

This goes back to knowing the law. And if you don’t have access to resources, like NARPM, and if your lease isn’t really solid, you could get yourself in a lot of trouble. And, you could end up spending way too much money after-the-fact trying to navigate legal battles.

13. Evictions

Look, evictions are horrible and expensive. They’re difficult for tenants AND for landlords. At RentCare Property Management, though, Evictions, backed by an attorney, are included in your management fee.

I invite you to take a look at RentCare Property Management. If you’re trying to go it alone and manage your own property, I’m very confident we will be able to actually save you money. Or if your current property manager doesn't have robust systems in place backed by 25 years of experience, please give us a call.

 Thank you, and God bless.

Jason W. Hoyt
Director of Business Development
Member of NARPM
(321) 251-4740
jasonwhoyt@rentcare.net

The RentCare Property Management team is excited to welcome new owners to the family!

Due to a recent job transfer, this Summerport (Windermere, FL / Horizon West, West Orange County) family recently relocated to Wisconsin. They were able to find a tenant to rent their townhome before moving and originally planned to manage the property from afar.  

Relying on the RentCare team's 25 years of experience in successfully managing property throughout central Florida, they've decided to hire us for peace of mind. RentCare's vast network of vendor contacts and our ability to respond quickly to service requests and to project manage larger emergency repairs or maintenance issues through to completion reassures them their investment is protected.

Our team is now in the process of reviewing their current lease and setting up online access for both the Tenant and Owner with a portal where rent payments can be made and deposited directly into the Owner's bank account. We've also scheduled a property inspection to determine if anything needs addressed right away.  In addition, we'll be scheduling preventative maintenance visits throughout the year to protect their investment property.  

The majority of properties managed by RentCare are owned by out-of-state landlords.  Peace of mind, to many, is incredibly valuable. And at RentCare Property Management, service is our strength.

If you'd like to learn more about RentCare and the services we provide, please contact Jason W. Hoyt, Director of Business Development for RentCare Property Management and CT Homes Realty, at (321) 251-4740 or email jasonwhoyt@rentcare.net. 

On August 16-17, 2017, the RentCare Property Management team, an Orlando-based property management firm, will be representing the National Association of Residential Property Managers (NARPM) - Florida State Chapter at the Florida Realtors Convention at the Rosen Shingle Creek convention hall.  

Francisco Nieves and his team will be at Booth 528 discussing the advantages, as Realtors, of joining NARPM and ensuring that if anyone is looking for property management services they need to make sure they hire a member of the National Association of Residential Property Managers.

Francisco Nieves has not only been a member of NARPM since 1999, he as served as Member Director, Vice President and President of the local Orlando/Central Florida Chapter of NARPM.

The Florida NARPM Conference is coming up in Tampa in September and the The 29th Annual NARPM® Convention & Trade Show will also take place in Orlando in October. 

As managers of residential rental property in Orlando for 25 years who reside in Summerport, directly across the street from the newest school in west Orange County, Florida, we proudly welcome our community's latest addition.  

Our RentCare Property Management & CT Homes Realty team attended the Windermere High School Open House event on Wednesday, August 2, 2017 and were amazed.  As proud parents of future Wolverines, we know our children will learn at a great school.

Principal Douglas Guthrie told News 6, "The community wanted the school built for a long time. Now its here; it's a beautiful campus. We are up to date with all technology, the buildings are absolutely gorgeous inside and out, the landscaping, the athletic fields, we're just very excited." 

Our team had a great time at the event and put together a little video (above).

When landlords make mistakes, it’s often because they don’t know or understand what’s required of them and their rental properties. There are five specific things that landlords often don’t know about managing rental property in central Florida.

 Fair Housing Laws

Fair housing issues are complex. You cannot discriminate against any protected class, including race, color, religion, national origin, sex, handicap and familial status. Additionally, you cannot put special stipulations in your lease that might violate fair housing laws. For example, imposing excessive inspections on a property where a tenant in a wheelchair lives can be a violation. Restricting the hours for which children can use the pool is also contrary to fair housing protections.

 Service Animals

Many landlords are not aware that service animals are not pets. They are considered a prescription or a medical device. You cannot ask questions or restrict the type of animals that tenants use as service animals. This is a big controversy, but you must be aware of it.

 Maintenance Issues

Use licensed and insured vendors to make all of the repairs at your rental property. If you’re doing the work yourself, you are opening yourself up to lots of liability. If you do something wrong that causes harm to your tenant, you’ll find yourself in trouble. Your lease should reflect all of the tenant’s and landlord’s responsibilities when it comes to maintenance. The tenant has rights and can serve you a notice giving you seven days to solve a maintenance problem. If you don’t, they will have the right to cancel the lease. This can be very expensive for you.

 Legal Issues

The security deposit can often be a problem for landlords if they don’t understand the law. If you live out of state or out of the country, the security deposit you collect has to be kept in a Florida financial institution. You are not legally permitted to change the locks or turn off the water when a tenant doesn’t pay rent. Make sure you know what to do in cases that the tenant does not comply with the lease. Sometimes, you have a tenant who gets divorced and you release one of the parties from the lease. At the end of the lease, that spouse could come back and wants the security deposit. What will you do if you already returned it to the other person?

 Screening

Landlords need to know how to screen tenants properly. You’ll need to look at credit and criminal reports and search for past evictions. Verify employment and talk to former landlords so you know how they paid rent in the past and whether they maintained the property. Investigate all prospective tenants thoroughly. Look at social media, the FBIs most wanted list and the sexual predator registry.

Earn your peace of mind and make sure you are prepared and knowledgeable as a landlord. If you need any help managing your property, please contact us at RentCare Property Management.

If you’re thinking about managing your own rental property in Orlando, there are several things you need to consider. We always recommend that you work with a professional property management company in order to save yourself time, headaches and legal liability.

Your Time

You need to think about whether you have the time to manage all of the activities that are involved in property management. You’ll need to prepare advertising, find the most effective places to advertise, take phone calls and show the property. Once you have applicants who are interested, you’ll need to screen tenants and then prepare the lease and conduct the walk through inspection. Then, you’ll need to collect the rent every month and deal with unexpected repairs and tenant issues. Think about whether you really want to handle enforcing the lease and chasing down the unexpected non-compliance issues involving tenants. You’ll need to spend some time planning maintenance and organizing maintenance records as well as cash flow accounting.

Legal Knowledge

If you are going to manage your own rental property, you need to be up to date with the building codes and requirements. You need to understand the fair housing laws and the Americans with Disabilities Act. You also need to understand the Fair Debt Collection Practice Act and the Florida Landlord and Tenant Act. You need to know what you can and cannot do during the eviction process. If you’re not sure how to handle these things, you can find yourself in court.

Liability

Your insurance coverage has to be adequate to protect you against liability. It’s important that you know what you can allow your tenants to do and what they can’t do. You need to have the correct smoke detectors installed and a mold policy has to be included in your lease. Make sure you’re on top of pest control so you don’t have problems with bed bugs and termites. Staying up to date with habitability standards in Florida is essential.

If you don’t feel like you are prepared to handle all of these things as an independent landlord, please contact us at RentCare Property Management.